
Market Forecast 2018
The German Insurance Market
New insurance solutions
for a new era
Within the insurance industry, there’s a much talk about innovations. Companies have already made a number of changes as part of the digitisation process. So far, however, these changes have all too often centred round their own processes – instead of what customers want. Players in the market, for example, have optimised their websites to make it easier for them to be found on the Internet. And they’ve designed apps so that cover can be taken out and claims made using a smartphone or tablet.
When it comes to digitisation, however, corporate customers in particular are looking for different things. They’re calling for the insurance industry to come up with new cover solutions, to overcome their own digital challenges. It’s an area in which a lot is set to happen this year. Insurance solutions such as Tech E&O will mean that not only will the insurance industry’s processes be digitised, so, too, in particular will its products.
Read on to find out the insurance issues that will matter to companies this year.