Salesforce Effectiveness Study

Implementing an effective sales incentive plan enables organizations to hit targets and drive business performance. To achieve this, companies need to understand what factors and drivers motivate their sales force. However, in reality, sales management strategy decisions typically rely on assumptions of sales force employee perceptions rather than reliable data.

Aon Hewitt’s Sales Force Effectiveness Study is a cross-industry study designed to help organizations collect and report on the perceptions of their sales force employees, by assessing weightage of various elements including pay, company brand and work environment. The report empowers participating firms to transform this information into actionable strategy to attract, retain and motivate sales force professionals.

Key benefits of the study

• Collects data from individual sales professionals measuring a number of factors that can impact sales force effectiveness
• Online survey is accessible from any device and can be completed in a few minutes
• Insights will contribute to a data-driven strategy for cultivating an efficient sales force
• All participating organizations will receive a free report

How to participate

To find out more simply contact [email protected]