The colors of the core palette include clean, neutral shades of gray and strong blues - communicating optimism, stability, insight and trust. The monotone palette maintains a level of sophistication.
Added to these colors are generous amounts of white to give the visual identity a crisp, contemporary feel and dark gray to bring definition and contrast.
This color palette has been adapted from the Aon Brand Standards to be optimized
for a digital environment. Colors for text and necessary information meet the minimum requirement for contrast for level AA of the Web Content Accessibility Guidelines
( WCAG 2.1).
| Color | Uses | Interaction Values | Specs |
|---|---|---|---|
|
Blue |
|
Blue Lighter 10% Blue Darker 5% |
|
|
Midnight |
|
N/A |
|
|
Teal |
|
Teal Lighter 10% Teal Darker 10% |
|
|
Aqua |
|
N/A |
|
| Color | Uses | Interaction Values | Specs |
|---|---|---|---|
|
Gray A |
|
Gray A Lighter 10% Gray A Darker 5% |
|
|
Gray B |
|
N/A |
|
|
Gray C |
|
Gray C Lighter 15% Gray C Darker 5% |
|
|
Gray D |
|
N/A |
|
|
Gray E |
|
N/A |
|
|
Gray F |
|
N/A |
|
|
Gray G |
|
N/A |
|
The following colors should only be used to reflect system feedback in order to guide the user. For example, Green for success messages or confirmations, and red to show an error state.
| Color | Uses | Interaction Values | Specs |
|---|---|---|---|
|
Error |
|
N/A |
|
|
Warning |
|
N/A |
|
|
Success |
|
N/A |
|