Oct 11, 2023 | Aon
Set-jetting, or traveling to destinations that have been immortalized on the big screen or within the captivating realm of television, can be a truly enchanting experience. Whether it's a scene-stealing cityscape, a serene countryside, or a fantasy world brought to life, there is lots of inspiration to be had – and viewers are acting on it. Data from Expedia’s 2023 Travel Trends Report indicates “two-thirds of global travelers have considered and 39% have booked trips to destinations after seeing them on streamed shows or movies.”
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